AWARDS —

This award is presented to a Wisconsin Brown Swiss Breeder who has developed a benchmark for their herd, representing the Brown Swiss cow.  A master breeder's herd may consist of All-American winners, high producing cows or foundational cow families. Established in 2010, the winner is selected by the board of directors and presented biennially.

Master Breeder Award

  • 2025

    The Uglow Family, Horseshoe Hill

  • 2023

    The Oberhaus Family, Cozy Nook Farm

  • 2020

    Gary & Norm Magnussen, Norvic Farm

  • 2018

    Sunshine Genetics, Whitewater, Wis.

Past Master Breeders

The Service Award

This award recognizes a state member who has committed to serving the Wisconsin Brown Swiss Association by promoting and educating people about the breed and the organization.  The recipient is dedicated to helping on committees, serves in leadership positions and above all is an advocate for the cow and her breeders.

2024 Service Award Recipient
Dave Bollig, Belleview, Wis.

2023 Service Award Recipient
Gary "Ole" Thompson, Viroqua, Wis.

2025 Service Award Recipient
Josh Hushon

The (PAL) Parent Adult Leadership Award

This award is chosen by the Wisconsin Brown Swiss junior organization and recognizes a member who supports the junior association and helps them execute activities and promote the association.

2024 PAL Award Winner
Lea Anne Bleck

Production Awards

  • 2024 Top Milk & Protein Herds

    Wessel Farms, LLC, Mineral Point, WI

    28,153lbs Milk & 994lbs Protein

  • 2024 Milk & Protein Award to 2x Producer 50+ cows

    Cozy Nook Farm, Wasukesha, WI

    25,018lbs Milk & 904lbs Protein

  • 2024 Milk & Protein Award to 2x Producer 50 cows and under

    Seths Swiss, Hustisford, WI

  • 2024 Top Protein Cow Winners

    Wessell Brown Swiss, Mineral Point, WI

    Dan & Angie Rieder, Monroe, WI

    Cozy Nook Farm, Waukesha, WI

    Ron Kelm, Markesan, WI

  • 2023 Herd Milk & Protein Winners

    Barb Lee, DeForest, Wis.
    Tom Oberhaus, Waukesha, Wis.

  • 2023 Top Protein Cow Winners

    Tom Oberhaus, Waukesha, Wis.
    Laurie Winkelman, Watertown, Wis.

  • 2023 Milk & Protein Award 2X Producer 50 Cows & Over

    Cozy Nook Farm, Waukesha, Wis.
    25,975 lbs Milk | 932 lbs Protein

  • 2023 Milk & Protein Award to 3X Producer

    Wessel Farms, LLC, Mineral Point, Wis.
    28,401 lbs Milk | 1,004 lbs Protein

  • 2023 Milk & Protein Award to 2X Producer Under 50 Cows

    Twinkle-Hill Farm, Watertown, Wis.
    26,408 lbs Milk | 936 lbs Protein

2025 National Convention- Wisconsin Award Recipients

Congrats to Jenlar on being named Premier Breeder at the NAILE show in November. Norm presented the coveted felt banner to Larry & Jennifer Meyer at our recent annual meeting.